http://www.impactmedia.com.auAll the latest from ImpactMediaTue, 07 Sep 2010 02:26:16 GMTen-gbhttp://www.impactmedia.com.au/news/no-guns-no-barbieshttp://www.impactmedia.com.au/news/no-guns-no-barbiesThu, 24 May 2007 00:00:00 GMTWhile environmentalists and leftwing lobby groups spent last week protesting the APEC Summit, and busineses were forced out of Sydney to make way for delegates, one marketer made the most of the...http://www.impactmedia.com.au/news/fairfax-proposal-on-three-wheelshttp://www.impactmedia.com.au/news/fairfax-proposal-on-three-wheelsFri, 09 Nov 2007 00:00:00 GMTWhen Stan Draca of Fairfax Media decided to propose to his long-time girlfriend he naturally wanted a creative way to pop the question.The solution was to use Impact Media to not only deliver the...http://www.impactmedia.com.au/news/go-redhttp://www.impactmedia.com.au/news/go-redMon, 08 Dec 2008 00:00:00 GMTRed is one of the three primary colours. It also happens to be the colour that generates the greatest reponse in people worldwide. Red is known to set our emotions running wild - from passion to ...http://www.impactmedia.com.au/news/spyders-invadehttp://www.impactmedia.com.au/news/spyders-invadeMon, 08 Dec 2008 00:00:00 GMTSpyderlites are another first to be introduced by the country's leading street media company! Spyderlites are unique, sleek, three-wheeled 'open-wheelers' that look like they'd be more at home in a...http://www.impactmedia.com.au/news/maxilites-on-strikehttp://www.impactmedia.com.au/news/maxilites-on-strikeMon, 15 Dec 2008 00:00:00 GMTWhen you're a innovative new bowling bar in an inner Melbourne suburb, how do you get the word out to the ridiculously hard-to-reach target 18-24 target market instantly and affordably? For Strike...http://www.impactmedia.com.au/news/prancing-horse-statementhttp://www.impactmedia.com.au/news/prancing-horse-statementMon, 02 Mar 2009 00:00:00 GMTWhenever Impact Media adds a new brand to their street media stable, it's always been big news in the media industry. And there's never been a lack of media stories. This time however, there could...http://www.impactmedia.com.au/news/perisher-blue-turns-up-the-heathttp://www.impactmedia.com.au/news/perisher-blue-turns-up-the-heatFri, 06 Mar 2009 00:00:00 GMTWith Autumn now upon us and the thoughts of tens of thousands of skiiers and snowboarders firmly fixed on the '09 ski season, what better time to take to the streets of Sydney and Brisbane to launch...http://www.impactmedia.com.au/news/mardi-gras-spyderliteshttp://www.impactmedia.com.au/news/mardi-gras-spyderlitesFri, 03 Apr 2009 00:00:00 GMTOn a cloudless, warm Autumn evening on March 7, over 400,000 people came from all corners of Sydney - and the world - to witness the celebration, outrageousness, fun, colour and of course gaiety of...http://www.impactmedia.com.au/news/spyders-invade-brisbanehttp://www.impactmedia.com.au/news/spyders-invade-brisbaneWed, 03 Jun 2009 00:00:00 GMTEvery two years Brisbane plays host to one of the biggest truck shows anywhere in the world - The Queensland Truck & Machinery Show. And in May this year it was time yet again for the world's...http://www.impactmedia.com.au/news/spyderlites-ferraris-cruise-sydney-by-starlighthttp://www.impactmedia.com.au/news/spyderlites-ferraris-cruise-sydney-by-starlightWed, 03 Jun 2009 00:00:00 GMTIn a Recession it's not just the business world that sees a downturn in revenue. Charities also feel the pinch, often far more so as previously charitable donors are forced to conserve what they have ...http://www.impactmedia.com.au/news/thinking-outside-the-square-no-1http://www.impactmedia.com.au/news/thinking-outside-the-square-no-1Fri, 10 Jul 2009 00:00:00 GMTOk, so the last thing you should do in a recession is slash your marketing budget, but what exactly do you do to make your recessionary budget go further and your marketing communications stand out...http://www.impactmedia.com.au/news/thinking-outside-the-square-no-2http://www.impactmedia.com.au/news/thinking-outside-the-square-no-2Fri, 10 Jul 2009 00:00:00 GMTIt's easy to see our mobile media as two dimensional - all you have to do is take your latest print creative, reformat it to Impact Media specs and at the very least you know it's going to be 250%...http://www.impactmedia.com.au/news/recession-marketinghttp://www.impactmedia.com.au/news/recession-marketingFri, 10 Jul 2009 00:00:00 GMTIt's pretzel logic: just how many companies slash their marketing budget as soon as they hear the "R" word. No, not red ...Recession.  The theory seems to be that if they cut their...http://www.impactmedia.com.au/news/madness-ishttp://www.impactmedia.com.au/news/madness-isFri, 10 Jul 2009 00:00:00 GMTFor decades the vast majority of media plans have had a similar ring to them: big budget, widespread mainstream media; small budget, narrowcast creative media. The theory has been if you have the...http://www.impactmedia.com.au/news/circaretail-goes-maxihttp://www.impactmedia.com.au/news/circaretail-goes-maxiMon, 11 Jan 2010 00:00:00 GMTCircaRetail is a brand new shopping centre in the Hills District of Sydney - Bella Vista to be exact - an area with wide roads, plenty of traffic during peak hours and one of the largest, most...http://www.impactmedia.com.au/news/cpa-banks-on-impact-mediahttp://www.impactmedia.com.au/news/cpa-banks-on-impact-mediaMon, 11 Jan 2010 00:00:00 GMTHow do you quickly get your course foremost in the heads of uni students looking at their options for the following year in two days across three capital cities? For CPA the answer was easy:...http://www.impactmedia.com.au/news/rusty-scooterliteshttp://www.impactmedia.com.au/news/rusty-scooterlitesMon, 11 Jan 2010 00:00:00 GMTIf you're aged 15- 22 age group the name Rusty conjures images not of brown, flaking metal, but glistening blue ocean, hot Summer days. Rusty is an iconic Australian surfwear label, hotly sought...http://www.impactmedia.com.au/news/billy-hyde-store-opens-to-the-sweet-sound-of-spyderlites-scooterliteshttp://www.impactmedia.com.au/news/billy-hyde-store-opens-to-the-sweet-sound-of-spyderlites-scooterlitesMon, 11 Jan 2010 00:00:00 GMTAn unmissable mix of Scooterlites & Sypderlites hit the streets of Sydney prior to Christmas for the opening of the new Billy Hyde store at 222 Clarence Street. An entrance that stepped back from ...http://www.impactmedia.com.au/news/bayer-flea-memorial-day-scooterliteshttp://www.impactmedia.com.au/news/bayer-flea-memorial-day-scooterlitesMon, 11 Jan 2010 00:00:00 GMTNovember saw a highly creative national campaign in the form of a 'memorial day' for fleas, created by Bayer. Fleets of Scooterlites were sent out across the Eastern seaboard to let dog & cat...http://www.impactmedia.com.au/news/xxl-projections-mobile-projection-mediahttp://www.impactmedia.com.au/news/xxl-projections-mobile-projection-mediaMon, 11 Jan 2010 00:00:00 GMTXXL Projections is Australia's only outdoor media utilising customised, weatherproof mobile projectors to project your advertising - still or moving footage - on to virtually any surface, up to 23...http://www.impactmedia.com.au/news/kyle-jacki-o-s-wall-of-cash-hits-the-streets-of-sydneyhttp://www.impactmedia.com.au/news/kyle-jacki-o-s-wall-of-cash-hits-the-streets-of-sydneyMon, 28 Jun 2010 00:00:00 GMTImpact Media has created a wall of cash for our newest client 2Day FM!   Thousands of notes stuck up on a wall that will be touring the streets of Sydney until someone guesses the correct amount ...