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Spyderlites & Ferraris cruise Sydney by Starlight

3 June 2009

In a Recession it's not just the business world that sees a downturn in revenue. Charities also feel the pinch, often far more so as previously charitable donors are forced to conserve what they have to ensure their own survival in tough times. Even Starlight, the foremost Australian children's charity, has felt the effects of the Recession in 2009.

Since being formed as an Australian children’s charity in 1988, Starlight has brightened the lives of seriously ill and hospitalised children, and their families, throughout Australia. Starlight programs are delivered both in and out of hospital, providing positive distraction to children in their time of need.

Starlight's biggest fundraising day of the year is May 1 - Starlight Day - where volunteers around the country take to the streets in a sea of purple and yellow and sell merchandise to raise funds. So to help Starlight in their time of need, Impact Media took to the streets with three Prancing Horse Ferraris and two Spyderlites, spreading the Starlight message throughout the Sydney CBD to raise awareness and funds.

Our day began at in Martin Place, where Starlight had set up fundraising booths and a giant stage & screen to elicit support and entertain all who ventured past. By 5.30am we had all the vehicles literally parked in Martin Place, creating one of the most spectacular sights ever seen in the centre of the city! No-one could resist and people came from all directions to look, chat, daydream and take photos while Starlight volunteers wandered through the crowd collection donations.

Then from 9am the Prancing Horse & Spyderlites convoy took to the streets. The reaction was nothing short of incredible! Everyone on the streets stopping, nudging eachother, pointing and ogling. Countless noses pressed up against windows in countless office blocks. And drivers, passengers and pedestrians everywhere taking more photos than we could ever hope to count!

Suffice to say that if you're looking for the ultimate way to get attention, nothing else comes close to the combination of our Prancing Horse Ferraris and Spyderlites or Scooterlites.



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Channel Nine picks up on the Starlight Spyderlites & Ferraris Channel Nine picks up on the Starlight Spyderlites & Ferraris Now that's Impact! Now that's Impact! 5am at Martin Place! 5am at Martin Place! Follow the leader - nobody does outdoor like Impact Media Follow the leader - nobody does outdoor like Impact Media